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email-lifecycle-offer-math

separate

Prices one discount, free-shipping threshold or referral reward against contribution margin: cost per order, share of margin used, break-even lift, code leakage risks, and one recommended offer in two plain sentences. Use alone when you already have the offer, average order value and margin per product; otherwise run email-lifecycle.

When to use

• Pricing one discount
• Pricing free-shipping threshold
• Pricing referral reward
• Calculating cost per order
• Calculating share of margin used
• Calculating break-even lift
• Assessing code leakage risks
• Recommending one offer

When not to use

• Use when you do not already have the offer, average order value and margin per product

Skill page

Source