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cpa-diagnostics

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When your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative decay, landing page conversion drops, budget distribution changes, or new competitor activity. Platform: Google and Meta.

When to use

• CPA jumps more than 15-20% day over day or week over week
• Client asks "why did performance drop" and you need an answer fast
• Monday morning account checks when you need to catch weekend issues
• Before budget calls to identify and fix problems proactively

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