domains / families / marketing / content-strategy
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce, not just writing it. For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit. For social media content specifically, see social-content. Define what content a product needs, how it is structured, and who owns it. Use when content itself is the problem. For the words in the interface use `ux-writing` (designer-toolkit); for structural hierarchy use `information-architecture`.
The copies define 'content strategy' in three distinct ways. coreyhaines31 and LeoYeAI are nearly identical marketing-focused skills (searchable vs. shareable, content pillars, distribution). kostja94 is a specialized SEO skill focused on topic clusters, pillar pages, and internal linking structures. Owl-Listener is a product/UX skill focused on content governance, content models, and voice/tone. Because they cover different domains (marketing vs. SEO vs. Product/UX) and have conflicting definitions of the task, no single copy is the 'authentic' procedure for the others.