domains / families / marketing / cold-email

cold-email

combined

Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, personalization, and multi-touch follow-up sequences. For warm/lifecycle email sequences, see email-sequence. For sales collateral beyond emails, see sales-enablement. Write and run B2B cold outbound that gets replies, from cold emails and follow-ups to sending setup, LinkedIn, multichannel cadences, and reply handling. Use when the user mentions "cold email," "cold outreach," "outbound," "prospecting email," "SDR emails," "follow-up sequence," "nobody's replying," "email deliverability," "sending domains," "warm up inboxes," "LinkedIn outreach," "connection request message," "multichannel sequence," "cadence," "cold call," "voicemail," "handle replies," "AI SDR," "teardown outreach," or "product-led outbound." Send from secondary domains, verify lists first, turn off open tracking, and stop every channel when a prospect replies. Copy avoids AI tells like 'it's not X, it's Y' reveals. For building the list and account research, see prospecting. For lifecycle email, see emails. For call scripts and sales collateral, see sales-enablement.

When to use

• Use when writing outbound prospecting emails or cold follow-up sequences.
• Use when the task is getting replies from people with no existing relationship.
• Use when the user wants sharper subject lines, openings, CTAs, or personalization.

When not to use

• Use this skill only when the task clearly matches the scope described above.
• Do not treat the output as a substitute for environment-specific validation, testing, or expert review.
• Stop and ask for clarification if required inputs, permissions, safety boundaries, or success criteria are missing.

Skill page

Conflict

The three copies share the same core writing principles, voice, structure, subject-line, and follow-up guidance, but they disagree on the product-marketing context file path and each contains material steps the others lack. coreyhaines31/marketingskills adds a full 'Before You Send' deliverability section (secondary domains, SPF/DKIM/DMARC, warm-up, list verification) and a broader multichannel scope. LeoYeAI/openclaw-marketing-skills and sickn33/agentic-awesome-skills add a 'Quality Check' and a 'What to Avoid' list that the core copy lacks. Because crowning one copy would hide the deliverability setup in one and the quality/avoidance checks in the others, the correct decision is to combine them.