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jim-literature-positioning

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Use when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table, and pre-empting the "incremental extension" verdict. It positions the claim; jim-contribution-framing writes the payoff.

When to use

• locating a JIM manuscript inside the international marketing literature
• mapping the conversation
• building the positioning table
• pre-empting the 'incremental extension' verdict
• naming the specific stream and vacancy
• drafting the comparison table
• resolving cross-national inconsistencies
• upgrading assumed-universal mechanisms

When not to use

• writing the payoff
• returning to jim-theory-development if the paper is a context extension

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