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qual-quant-triangulation

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Reconcile what the numbers say with what users say, and design the study that settles it rather than restates it. Use when behavioural data and research findings point different ways. For reading the data on its own, use `behavioural-analytics`; for synthesising interviews on their own, use `affinity-diagram`.

When to use

• Reconciling conflicting data and research
• Designing studies to settle disagreements
• Interpreting discrepancies between metrics and interviews
• Determining which source answers a specific question

When not to use

• Reading data on its own
• Synthesising interviews on their own

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