domains / families / business / product-lifecycle-plays

product-lifecycle-plays

separate

Map a product's lifecycle stage and choose between extension, replacement, and retirement plays. Use when a product is maturing or declining and the next move isn't obvious.

When to use

• Decide what to do with a product that has stopped growing. There are three plays — **extend**, **replace**, **retire** — and picking the wrong one is expensive in a different way each time. This skill gives you the stage diagnosis, the cri…

Skill page

Source