domains / families / business / pricing-strategy
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' or 'should I offer a free plan.' Use this whenever someone is figuring out what to charge or how to structure their plans. For in-app upgrade screens, see paywall-upgrade-cro. Help users validate willingness-to-pay, select the right value metrics, and continuously optimize pricing and packaging to drive growth.
The four skills overlap on core pricing concepts (value metrics, tier design, anchoring, Van Westendorp) but each contains material steps or constraints the others lack. phuryn includes a specific output template and competitive mapping steps; kostja94 adds variable-cost product logic and cross-references to discount/page skills; RefoundAI focuses on WTP validation, incentive-compatible research, and iteration cadence; LeoYeAI adds price-increase triggers, MaxDiff, and pricing page best practices. Crowning one would hide these distinct approaches and constraints.